Tim Burt

In this presentation, Tim Burt from Biff Bang Pow Ltd., a leading UK-based development agency, will showcase an innovative project developed for a client specialising in the production and installation of glass office partitioning. This project not only fulfilled the client’s need for a modern and functional website but also set a new standard in the industry by integrating cutting-edge technology.

The client approached Biff Bang Pow with a vision to create a website that would not only present their company and services professionally but also offer a unique feature that would differentiate them from competitors. Recognising the importance of providing an interactive and engaging user experience, the BBP team conceptualised and developed a real-time 3D rendering system as the core feature of the website.

The 3D rendering system allows potential customers to design and visualise various office configurations in real-time, directly from the website. Users can select different partition styles, materials, and layouts, and instantly see a high-quality visual representation of their choices. This interactive tool empowers customers to experiment with different design options and make informed decisions without needing to rely on static images or consultations with sales representatives.

Furthermore, the system includes an integrated pricing engine that provides accurate cost estimates based on the selected configurations. This feature not only enhances the user experience but also streamlines the sales process by giving customers a clear understanding of the financial implications of their design choices before proceeding with any formal enquiries or orders.

The presentation will explore some of the technical challenges and solutions encountered during the development process, including the use of WebGL and ThreeJS for rendering, integrating Silverstripe CMS for management, optimising performance for real-time interaction, and ensuring compatibility across different devices and browsers. Tim will also discuss how they balanced the need for a sophisticated tool with the importance of maintaining a user-friendly interface.

Attendees will gain valuable insights into the possibilities of integrating advanced 3D technologies into web development, particularly in industries where visualization plays a crucial role in customer decision-making. This project not only highlights the capabilities of Biff Bang Pow Ltd. but also serves as an inspiring example of how digital innovation can transform traditional business models.